§ 12-224. Definitions.

The following words, terms and phrases, when used in this article, shall have the meanings ascribed to them in this section, except where the context clearly indicates a different meaning:

Beach canopy means a temporary, portable shelter commonly used by individuals or groups for protection from sun or other outdoor conditions. A beach canopy commonly consists of a four-sided structure with a metal frame and four corner supports covered by a fabric shade. A beach canopy may also consist of a fabric shade having multiple sides supported by a frame and/or poles. For the purposes of this article, beach canopy and beach tent shall have the same meaning.

Beach equipment shall include but is not limited to, beach canopies, tents, umbrellas, beach chairs, coolers, or recreation equipment.

Beach equipment concierge service means the activity of providing setup and/or removal of beach equipment for a fee. This may also include the rental of such equipment however the rental of equipment is not required to be considered a beach equipment concierge service. Equipment provided may include but is not limited to, beach canopies, tents, umbrellas, beach chairs, coolers, or recreation equipment.

Beach umbrella means a shade structure commonly used on the beach consisting of a single, center pole with a shade fabric affixed to a frame that can be lowered or raised along the pole. Commercial beach umbrellas are rented, either directly through a beach concierge service, or indirectly as a part of a vacation rental accommodation.

Commercial beach canopy means a beach canopy that is rented, either directly through a beach concierge service or indirectly as part of a vacation rental accommodation.

Commercial beach umbrella means a beach umbrella that is rented, either directly through a beach concierge service or directly as a part of a vacation rental accommodation.

Ocean beach means the area adjacent to the ocean and ocean inlets as described in G.S. 77-20(e).

Sign, beach canopy/umbrella means a sign affixed, located on or otherwise displayed on any surface of a beach canopy or umbrella in such a manner as to be visible to the public and which conveys a commercial message advertising, marketing, promoting, or describing a business that is providing a service to individuals using the beach canopy, including but not limited to, the placement of beach equipment, the rental of beach equipment, vacation rentals, or other services.

(Ord. No. 18-12-019 , Pt. I, 12-5-2018)